Singapore - September 4, 2000 - Vivamusic.com, the premier online music lifestyle
network in Asia, today announced the official launch of its flagship store Vivamusic
Hub. Guest-of-Honour, Ms Yong Ying-I, CEO, Infocomm Development Authority of Singapore
(IDA), officiated the launch of Vivamusic.com and Vivamusic Hub.
Vivamusic.com shares IDA's vision - "Singapore - where the digital future is".
IDA is committed to bringing local businesses and schools onto the information
super highway. Broadband coverage reaches over 99 per cent of the country, making
Singapore ONE the world's first nationwide broadband network. "This wide access makes
it easier for us to market online music," said Mark Lai, CEO, Vivamusic.com.
Focused on music, Vivamusic.com brings digital access closer to the consumer by having
both an online presence and a physical storefront. The first true click and mortar
hybrid model for the music industry in Asia, Vivamusic.com offers music lovers of all
ages an all-encompassing music lifestyle experience.
The 1999 Information Technology (IT) Household Survey by the National Computer Board
shows that home computer ownership and home Internet penetration has increased substantially
from 1996 to 1999 levels of 59 per cent and 42 per cent, respectively.
"I am confident that the numbers of online shoppers in Singapore will increase once online
shopping catches on," Mark said. "We believe that in no time, purchasing 'off-the rack' CDs,
custom-made CDs and digital downloads of songs online will be the norm."
The premier online music lifestyle network in Asia, Vivamusic.com opens Vivamusic Hub to
provide music-lovers with a total music lifestyle experience. Working with major recording
labels, Vivamusic.com offers its users digital downloadable songs of different genres and
music videos on-demand. Users can also purchase songs from the large database of Liquid Audio,
a leading US based provider of software and services for the delivery of music via the Internet.
Vivamusic Hub features 'CD-Makers', the Box, a wireless surfing area and showcases of the
latest in digital audio technology. The CD-Makers, Southeast Asia's first, are digital music
kiosks from Liquid Audio which allow customers to preview and purchase music which they can
create custom compilation CDs with. The Box is a studio, which looks like a 1950s television
set, where deejays spin music and host radio programmes for 'live' web casts. Vivamusic.com
has also reserved an area to serve as a 'clubhouse' for its members.
About Vivamusic.com
Vivamusic.com is the premier online music lifestyle network in Asia. Working with major
recording labels, Vivamusic.com offers access to digital downloadable songs of all genres
and various languages. In addition, users can also watch music videos of international,
regional and local artistes. Vivamusic.com also has its own professional in-house production
team that produces exclusive content for the website.
Vivamusic.com has launched a series of 'firsts' in the online music industry. It features
one of the world's first Internet Jockeys. Karen hosts music video countdowns and interviews
various music personalities.
Another first for Vivamusic.com is Vivamusic Hub, Asia's first music lifestyle store designed
to provide music lovers with an all -encompassing experience. Vivamusic Hub is a music
lifestyle playground which features the latest digital music devices, a "box" which is a
studio where in-house deejays broadcast music for 'live' web casts and Internet Jockeys
conduct interviews, as well as sales of music compact discs. Vivamusic Hub has also brought
in Southeast Asia's first 'CD maker' - a machine for creating custom CDs.
Issued by:
Vivamusic.com Pte Ltd
83A Kampong Bahru Road
Singapore 169379
Contact :
Lester Lim
Marketing Communications Manager
Vivamusic.com
Tel : (65) 221-2686
Email : lesterlim@vivamusic.com
Kenneth Wong or Marie Teo,
The PR Company
Email : kenneth.wong@theprcompany / marie.teo@theprcompany.com
Tel : (65) 4358820
